Diageo
The Task: Integrating Diageo’s several sales apps and software programs into a new platform, developing one main portal for the international field sales team.
Details
Creative Direction
Design
Development
Approach
Building a best practice required a sharp focus on usability and efficiency. The output increased considerably when we developed the right Information Architecture system by incorporating data into day-to-day tasks in a meaningful way. DxGreat collaborated with Diageo for a full year, delivering UX and consultancy services.
Outcome
Launched in more than 10 countries
Delivering 12% more calls per day
Threefold growth in sales
Productivity Growth by 3%
